Holiday Wishes
Happy Holidays! The New Year is a wonderful time for reflecting about this past year and setting goals for 2011. The IABC Triangle board hopes to serve you well in honing your communications skills. We welcome your feedback on our professional development programs. Best wishes for a safe, healthy, and prosperous New Year!

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Monthly Professional Development Meeting:
Branding at Red Hat
Join IABC Triangle and Jonathan Opp, senior manager of brand communications and design, for an instructional talk on branding at Red Hat. Jonathan will discuss how Red Hat’s brand and culture not only align, but are inseparable. Red Hat is one of the most recognized open source brands in the world. The company views open source as an inspiration and a foundation for who they are.

Jonathan will speak about how companies are more challenged than ever in communicating their corporate brand to consumers. In today’s environment, consumers have a stronger voice than ever before and communities are empowered creators of content. Powerful branding comes when a company and its culture are authentic. The trick is to tap into the power of having passionate consumers help you spread your message for you.

Date: Wednesday, January 12, 2011

Time: Noon for networking and lunch; program begins at 12:30 p.m.

Location: Red Hat, 1801 Varsity Drive, Raleigh, North Carolina 27606

Register: Online registration is available. 

Cost: $15 for IABC members, $30 for guests (non-members) and $5 for full-time students if you register before January 5, 2010. Rates increase to $20 for IABC members and $35 for guests after the January 4 deadline.

About our Speaker:
Jonathan Opp is the senior manager of Brand Communications + Design at Red Hat, the leader in enterprise Linux.  Jonathan also serves as the vice president of American Institute of Graphic Artists (AIGA) Raleigh, a professional association that furthers excellence in communication design.  Prior to joining Red Hat, he served as a copy writer at IBM and Gateway.  Jonathan is a graduate from the University of South Dakota with a bachelor’s degree in English and mass communications.  

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Merry Mingle Wrap-Up
More than 130 people came together for holiday networking at The Merry Mingle earlier this month. Food items and cash donations were collected for the Interfaith Food Shuttle's Backpack Buddies Program. A few pictures can be found in our Facebook Page Merry Mingle Photo Album. A great big "Thank you!" goes to Charles Gupton of MindFire, for donating his excellent photography skills that evening.

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Missed a Newsletter?
An archive of IABC Triangle e-newsletters such as this one is being kept online at http://www.iabctriangle.org/ch_archive.htm

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