Events:
IABC Event Calendar

Monthly Professional Development Meeting:
You’re Already Doing It:
What To Do When You Can’t NOT Communicate

Thursday, August 26, 2010

IABC Triangle, in conjunction with the Triangle chapters of the Public Relations Society of America, American Marketing Association, National Investor Relations Institute, Public Relations Society of America, and Raleigh Public Relations Society, welcome David Grossman, president and principal of The Grossman Group, who will speak on the topic of leadership and communications.  

In this session, David Grossman, a leading consultant, speaker and author, will share practical insights on how top leaders differentiate themselves.

You’ll learn:

  • Why leaders have shifted into the communicator role
  • Why leadership communication means business
  • Three fundamental truisms every leader must understand
  • Three myths leaders believe
  • Most common traps leaders face
  • The Great Eight communication basics; what great leaders do

You’ll walk away with valuable perspective, best practices, and proven, actionable tools that you can start using right away. This workshop is a unique opportunity to learn winning strategies you can use every day and engage in thought-provoking discussion so you can differentiate yourself, elevate your leadership impact, and accelerate business results.

Date: Thursday, August 26, 2010

Time: 11:30 a.m. for networking; lunch and program begins at noon

Location: Durham Regional Hospital Auditorium
3643 North Roxboro Road, Durham, NC 27704
Click here for a map and directions. See details below regarding parking.

Register: Click here to register; be sure to select IABC as the group you represent.

Cost: $35 members / $40 nonmembers; lunch included.

About our Speaker:
A leading consultant, speaker and author, David Grossman is one of America’s foremost authorities on communication inside organizations. David is president and founder of The Grossman Group, an award-winning Chicago-based communications consultancy focusing on organizational consulting, strategic leadership development and internal communications. The Grossman Group’s client roster includes Fortune 500 clients such as Cisco Systems, Heinz, Intel, Lilly, LifeScan, Lockheed Martin, McDonald’s, Microsoft, Rockwell Automation, WellPoint and Virgin Atlantic.

David’s book, You Can’t NOT Communicate: Proven Solutions That Power the Fortune 100 has received accolades and praise from leaders, communication professionals and educators for “reminding leaders (everywhere and at all levels) of the importance of getting communication right” and for providing “proven and practical insights, methods and tools” to enhance results and ensure overall engagement.

Known for his thoughtful, personal and pragmatic approach, David coaches leaders at all levels to utilize communications as a strategic business tool. The “anti-social media guy,” David addresses both the importance of effective internal and leadership communications and the critical need for face-to-face communications amid the surge of electronic mediums. By acting as an advocate for employees and a thought partner to senior management, David and his team help organizations unleash the power of communication to engage employees and drive performance.

Prior to founding The Grossman Group in 2000, David was director of communications for McDonald’s. There he helped evolve what was the Publications Department into a world-class internal communications function and pioneered the “agency model,” building a leadership communications support function for the company’s senior executives.

David was recently named to USA Today’s corporate management and leadership CEO panel and was a finalist for the 2010 NGLCC Wells Fargo Business Owner of the Year Award, honoring his entrepreneurial spirit for business performance, innovation, growth and personal service to the community. He is President of Worldcom University, serves on the Editorial Board for the Melcrum Internal Comms Hub, and has served as president of PRSA Chicago, co-president of IABC-Chicago, president of the PRSA Foundation, co-vice chair of the Universal Accreditation Board, on the National Conference committee and Strategic Planning Committee for PRSA, and as a Silver Anvil judge.

David graduated Summa Cum Laude, Phi Beta Kappa from the University of Wisconsin-Madison with an honors degree in journalism and holds a master’s in Corporate Public Relations from Northwestern University. He began his career as a journalist, working in radio news and television.

 
Important Parking Notice:

Please park in the Wisteria Parking Lot near the Emergency Department. Signs will direct you to the auditorium. Walking time is about 10 minutes, so arrive early and wear comfortable shoes.

For your convenience, valet parking is available for $4 outside the main entrance.

If entering the hospital from Duke Street heading North, take a right onto Crutchfield Street. Follow the signs to Emergency Parking (take the first right off Crutchfield and then another right at the large Emergency Parking sign. The hospital and Emergency Room are on the left.) Overflow parking is in the lot immediately on the right.

Once parked, follow the sidewalk leading to the hospital building. Pass the Emergency Department entrance. Take the sidewalk running alongside the hospital building to a glass door. There will be a sign on the door referencing the event. There will be signs in the hospital directing you to the Auditorium.