Events:
IABC Event Calendar

Monthly Professional Development Meeting:
How to Develop Strategic Brand Positioning
Tuesday, June 9, 2009

Join IABC Triangle and Mervyn Rozet, founder and president of Daintree Marketing, LLC, for a informative talk on how to develop strategic brand positioning. Rozet will cover why it is important and how to know when it is time to refresh your brand. He will also share a valuable process for developing strategic brand positioning.

Date: Tuesday, June 9, 2009

Time: 12:00 noon for networking and dinner; program will begin at 12:30 p.m.

Location: Morrisville Chamber of Commerce
260 Town Hall Drive, Suite A, Morrisville, NC
(See the updated directions for navigating around the construction.)

Register: Please RSVP by Friday, June 5. Online registration is available at https://www.123signup.com/register?id=zkrst

Cost: $15 for IABC members, $30 for guests (non-members) and $5 for full-time students. Cash and personal/company checks payable to IABC Triangle Chapter are accepted for payment at the door. If paying by cash, exact change is appreciated.

About our Speaker:

Mervyn Rozet is the founder and president of Daintree Marketing, a full service marketing consultancy. He brings a wealth of knowledge and experience having worked at some of the world’s largest advertising agencies including Ogilvy & Mather, Foote Cone Belding and The Martin Agency. Rozet has built and strengthened brands for the apparel, education, pharmaceutical, technology, healthcare and transportation services industries.

Directions:

  1. From Interstate 40 - Take exit 285 - Aviation Parkway.
  2. Turn away from the airport toward Morrisville.
  3. Due to construction, you will not be able to travel through the intersection with Highway 54, so take a detour and turn left on to Chapel Hill Road/Highway 54.
  4. Turn right on Morrisville Parkway.
  5. At the red light, turn right on Davis Drive.
  6. At the very next red light, turn right on Morrisville Carpenter Road.
  7. Turn left on to Town Hall Drive. The Morrisville Chamber is located at 260 Town Hall Drive, Suite A.